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Von Veedel zu Viertel

A two-colour screen print about gentrification, printed on concrete we cast ourselves.

The printed concrete slab: a collage of Cologne-Ehrenfeld with a lighthouse whose neon-yellow beam falls on a neon-pink house wall; one corner of the slab is broken off and shows the wire mesh.

The task

Our first-semester brief was a screen print on the theme of pleasure and displeasure. Our group chose gentrification, a slow process we could see happening around us in Cologne-Ehrenfeld: rising rents, renovated facades, neighbours and small shops disappearing. The idea of printing on concrete came from my first concept. I led the group and carried out much of the work myself to realise that vision.

Idea & approach

Concrete stands for the new walls that go up, and for the old ones taken from the people who lived behind them. On it, we printed a collage of Ehrenfeld in a mural style. Disposable film cameras captured the neglected side of the neighbourhood, a digital camera the polished side: new playgrounds, street art, renovated facades. At the centre is a building wall caught in a lighthouse beam, with the "positive" side painted into the light. Neon pink and yellow read like graffiti, almost like a warning against the grey.

Process

We built two A2 moulds from chipboard, reinforced the slabs with mesh and cast eight of them over several weeks, keeping them wet so they wouldn't crack. While they cured, we shot Ehrenfeld, waited three weeks for the films and spent hours cutting and recombining prints into a collage, which we prepared as a bitmap in Illustrator. Concrete soaks up ink, so every colour was printed twice.

Result & learning

Eight heavy slabs that feel like pieces of a wall, and the weight is part of the message. It was our first screen print and our first time working with concrete, so the process was experimental rather than planned. I learned how much a material can say on its own, and how to keep a shared vision alive in a group of five when everyone pictures the details differently.

More images

Back and front cover of the project booklet: a black and white lighthouse with the title “Von Veedel zu Viertel” in yellow, a pink stripe with the team names on the back.
Spread with photos from the shoot in Ehrenfeld.
Spread documenting the concrete casting process.
Booklet spread listing where four of the photographs in the collage were taken, among them the “Kein Veedel für Rassismus” sign and the Reissdorf window, each with its address in Cologne.